11thJanuary

Use the Force

It’s hard to believe that 20th Century Fox’s executives hated Star Wars upon their first viewing. Star Wars legend has it that some of the board of directors fell into a deep slumber during their first viewing in beautiful Century City, CA. Death Star, R2-D2,  The Force, que? However, during the 40 or so years between that fateful viewing, much has been changed. The Death Star has since been destroyed, R2-D2 is serving out retirement in peaceful Naboo, and The Force has now been converted into a tangible form, Sram Force. Though often forgotten due to older brother Sram Red, Sram Force has a distinct price advantage with negligible form sapping weight penalty. Zero loss in shifters, new graphics, and material upgrades to quite nearly the whole package makes for a group that passes all 100 rules for bike set up, aesthetics. On the road the components felt eager thanks to Bicycle Sport Shop’s expert mechanics, never missing a shift or feeling anything like a second tier group.



Notable features

-Extra 2 teeth in rear cassette when compared to our former red cassettes.

-New million dollar Sram factory chain lube, which made for the quietest Super Squadra team ride, “Of All Time”.

-2150 grams for the group

-Stealth graphics

-Zero Loss in both shifters.

Don’t be daft. The dark side uses Red (lightsabers). Choose Sram Force.

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